Published · Updated · United States
HIPAAHigh severityEnforcement action
Federal Trade Commission sues Him & Hers over deceptive practices and privacy violations
The FTC filed a lawsuit against telehealth provider Him & Hers alleging deceptive marketing and unlawful handling of consumer health data.
1 source · Federal Trade Commission

What happened
- The FTC alleges that Him & Hers misled consumers about product efficacy and pricing.
- Him & Hers has responded by filing a motion to dismiss the complaint.
- The case could result in monetary penalties and injunctive relief if the FTC prevails.
Why it matters
Other telehealth and subscription‑pharmacy services should review their marketing disclosures and data‑security practices to ensure they meet FTC privacy and consumer‑protection requirements.
Business impact
Potential penalties and required changes to consent and data‑security processes could increase compliance costs for similar providers.
Drafted automatically from the sources below. How we write summaries
Does this summary seem wrong?What to check
audit marketing claimsHigh priority
Verify that all product efficacy and pricing statements are substantiated and not misleading.
strengthen health data safeguardsHigh priority
Implement technical and administrative controls that meet FTC privacy expectations for consumer health information.
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